About Aisle.

When we got engaged, we knew that we wanted to have a very special wedding. We both had always loved South Tyrol in Northern Italy and pretty much always knew we wanted to have our wedding in that region.

Once we started planning, it became very clear how complicated all the logistics and orchestration was going to be to pull off the wedding. We needed to get 80 people halfway across the world, get them in hotels, feed them and — most importantly — make sure they have fun.

The first problem that we ran into was collecting payments from our guests. We booked out an entire hotel, Castel Fragsburg, and had one large fee from this hotel. Our plan was to pass on some of these costs to our guests by essentially charging them a fee. Right off the bat, we realized that we would have to build a custom solution for this. This kicked off the cycle of building solutions to help us plan and execute the best wedding ever.

This is not Perrie’s and my first business. In 2019, we started a company aimed at supporting local food economies — Harvestly. This business turned out to be very successful, and over the years Harvestly has returned millions of dollars to local farmers and food producers in Central California. When we started dreaming up Aisle, we wanted to achieve something similar — but rather than food producers, we wanted to support and enable hotels like Castel Fragsburg to succeed even more than they do today.

Overarching, our goals are to enable both couples and vendors to orchestrate beautiful destination weddings. Whether it be the guest website or venues accepting international payments, we want to enable more weddings like ours. We believe that the world is in a very weird spot with AI and politics, but we are steadfast in our belief that in-person celebrations remain key to preserving humanity. We want to enable more connections, and deeper connections, on an international scale. The world has so much to offer, and weddings are an exceptional way to experience those offerings.